Marzia Aricò is a strategic design leader, organisational consultant, executive coach, keynote speaker, and author of the book Design Leadership Chronicles. She helps organisations reorient around their customers by shifting mindsets, evolving cultures, and embedding design-led practices at every level of leadership. Her work blends deep organisational insight with design as a catalyst for transformation. Marzia holds a PhD in Organisational Studies and has partnered with companies like adidas, JPMorgan Chase, Xero, and Gucci to embed design strategically and support change from within. Her approach is rooted in real-world complexity, bridging design and business to help teams thrive through uncertainty. She writes about design, leadership and organisational change on her Substack, Design Mavericks.

Giulio Frigieri has over twenty years’ experience at the intersection of data, systems and ethics. Trained as a Human Geographer, he built a career in information and service design, creative digital strategy, and AI governance. His work spans award-winning data journalism at The Guardian and innovation initiatives with the UN Environment Programme, Human Rights Watch, Merck, Virgin Unite, GSK, Accenture Song and Nesta Foundation. As a PhD candidate and independent researcher, Giulio explores how design, understood as mapping and governance, can bridge the principle–implementation gap in AI systems. This builds on his experience helping organisations operationalise Responsible AI and manage complex transformations. A board member of the Italian Coalition for Civil Liberties and Rights (CILD) and an active participant in global responsible innovation networks, he applies a systems-thinking approach that blends strategic insight with ethical depth, shaping more resilient and values-driven futures.